VIDEO MARKETING
VIDEO MARKETING FIRST, SOME EXAMPLES : Youtube Channel: Here is the example of the Ritz Carlton company. Live Stream: Mark Zuckerberg's testimony in front of House reps, 11th of April 2018. Instagram Story: An example of an Instagram Story was posted on Youtube. I think that Snapchat is also great for video marketing because it is easy to get information about what is happening around you. Also, hoteliers are using it more and more to promote their hotels, cities, etc. A VIDEO ON VIDEO MARKETING I would say that the most important in this video is about the brand awareness. If a brand regularly produces and post useful content that is relevant and that will be of the interest of the customers, the brand awareness will easily be raised. By having a video marketing strategy, the brand establishes a kind of trust and loyalty and allows it to be present online. In the video, it is explained that the key to real success is to have a strategy that includes a variety of